Case Study: Quick, Social & Successful Crisis Communications

If you want a great example of crisis communications (social media, regular media or otherwise) take a look at Peter Shankman’s response to the technical glitch that caused a teleconference with 2,000 clients to go over the cliff this week.

Shankman is a Public Relations/Social Media expert who has one of the most popular services for PR folks anywhere. […]

Social Media vs Traditional Media: It’s NOT a Contest

Social Media vs Traditional Media: It’s NOT a Contest

All the hand-wringing about Social Media vs. Traditional Media is starting to irritate me. It started when a friend from the UK sent me a link to a blog talking about the “first tweet” on Twitter related to the crash of Continental Airlines 3407.

Andrea Vascellari wrote “What’s impressive from the communication point of view it’s to see that the information about the crash spread much faster through social media channels rather on traditional ones.”

Another tweet found it strange that it took the 24-hour news networks two hours to get the news onto their airwaves. […]

Social Media & Crisis Communications Part II – The Crash of Continental 3407

The Internet was buzzing with the impact Social Media played during the splash landing of US Air 1549 in the Hudson River in January. The first image of the plane floating in the Hudson was posted on Twitter by a guy riding a ferry that was diverted to rescue passengers. Flight 1549 was Twitter at its best. […]

The Shame of Not Knowing Your Audience

The Shame of Not Knowing Your Audience

We’ve seen a lot of shame-based stories lately. Not only are people outraged at the behavior of Wall Street execs and bankers, they are angry that none of them seem to take any responsibility for the nation’s financial problems. Since Wall Street folks are absent shame, the media is more than happy to heap piles of it onto them. […]