The Shame of Not Knowing Your Audience

The Shame of Not Knowing Your Audience

We’ve seen a lot of shame-based stories lately. Not only are people outraged at the behavior of Wall Street execs and bankers, they are angry that none of them seem to take any responsibility for the nation’s financial problems. Since Wall Street folks are absent shame, the media is more than happy to heap piles of it onto them. […]

Crisis Communications: How you Practice is how you will Respond

There’s been a lot of talk about the quality and tone of US Airways CEO Doug Parker’s statement at his first press conference last month after Flight 1549 ditched into the Hudson River. The Arizona Republic talked with Parker a few weeks after the accident and revealed that Parker had “no accident experience.”

Media Trainer/Consultant Tripp Frohlichstein in an op-ed column for Ragan Communications rightly pointed out that US Airways CEO Parker looked “wooden.”

Of course he was wooden. […]

Social Media & Crisis Communications

Everyone is feeling around this topic in the wake of US Airways 1549 ditching in the Hudson River. The first images of the plane in the water came from a Twitter post. Word spread like wildfire across social media platforms. People asked for details over Twitter and people with the information responded. […]

Trust & Bad Timing

I can’t think of another movie that will be a victim of such horribly bad timing as Sony Pictures upcoming release, “The International” I’m sure when it was conceived the idea was brilliant: An all powerful global bank that will stop at nothing (even murder) to continue financing war and terror. […]