Shipwrecked Captain Thrown Under Bus

Shipwrecked Captain Thrown Under Bus

That didn’t take long.

Carnival Corporation’s Costa Crociere CEO today blamed the captain of the Concordia’s captain for grounding the vessel late last week off the coast of Italy. As of this writing, six people have died in the tragedy and 16 people remain missing. This accident has turned to a crisis for the largest company in the cruise industry and the industry itself. […]

3 Reasons Traditional Media Still Matters

3 Reasons Traditional Media Still Matters

Social media use is growing fast and it’s changing how people consume news. But there’s still life in traditional media. The real choice for corporate communicators isn’t putting resources in either traditional media or social media, but rather how do you get the right balance so that your company gets covered broadly and the stories have the most impact. […]

Simple is Good. Not Always Better

Simple is Good. Not Always Better

A crisis comms plan has to work. That’s the standard for success or failure. My mentor and friend, Bob Roemer, says a crisis comms plan has to be simple enough so that the most junior member of your staff can execute the plan solo, if needed. Great advice from a great crisis guy. […]

6 Words to Better Crisis Communications

6 Words to Better Crisis Communications

One of the most common things PR people say when counseling clients on a crisis is to “get in front of the story.” Here’s the problem: there is no more getting in front of a story. Smart phones with cameras + social media = a story that is off and running before, in many cases, you’re notified of the problem. […]